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Creativity in the Year of the Rooster

Creativity in the Year of the Rooster

Kung Hai Fat Choy, Happy Chinese New Year! This month marks the start of the Year of the Rooster, or to be more precise: The Red Fire Rooster. What creative inspirations can we get from roosters, hens and young chicken to help us flourish and succeed in the coming twelve months?

Follow the ways of the rooster

Chinese astrology ascribes characteristics and behaviors observed in an animal to sum-up personality traits of people born in the corresponding year of the Chinese Zodiac. People born in the year of the rooster are said to be hardworking, very active and responsible. They are  social, gregarious and communicative. While they can be boastful and presumptuous, they are generally trustworthy and honest. Roosters are also praised for their punctuality and sense of timeliness.

Inspiration: In the Year of the Rooster, do as roosters do. Work hard and be active. Make an effort to go out and socialize with other businesspeople to offer your services and help. In your communication, strive for the safe middle ground of being confident without coming across as arrogant, and  honest without coming across as blunt. If you’re a night-owl like me, experiment with rising in the wee hours as rooster do, to gauge whether an early start positively affects your life and work productivity.

Aim for hen-like productivity

Hens tirelessly produce eggs throughout the year. Some hens can produce over 300 eggs per year, and the world record in egg-laying stands at 371 eggs in 364 days. In other words, productive hens lay roughly one egg per day, six days a week.

Inspiration: In the Year of the Rooster, emulate the high productivity of hens by producing a lot of outputs. Ideally, follow the output rate of egg-laying hens and produce a tangible output on six of the seven days of the week. Depending on what you do, a tangible output might be a sale that you close, a presentation you design, an article you write, an account you audit, a spreadsheet you create, or an investment that you enter into. Imagine the progress if you produced a tangible output on 300 of the next 365 days.

Be on the lookout

A rooster guards the nests of his hens, often from a high perch (hence the term “rooster”), and attacks other roosters that enter his territory. If he spots predators nearby, he warns the group with a special alarm call.

Inspiration: While the turbulent Year of the Monkey has come to end, the Year of the Rooster may still be affected by a lot of market uncertainty and political and economic discontinuity. Make it a habit to regularly “sit on a high perch” to observe the wider business environment for potential dangers and risks. When you sound the alarm on imminent danger, don’t forget that opportunity hides in every difficulty.

Incubate for ideas

Domestic hens lay eggs only until a clutch (usually about a dozen) is complete, and then “go broody”. A broody hen sits on the nest and incubates its eggs, and rarely leaves the nest to eat, drink, or dust-bathe. At the end of the incubation period of about 21 days, fertile eggs hatch and a young chicken enters the world.

Inspiration: Do as the hens and experiment with “incubating” ideas. Incubation is the most advanced —and most challenging— creative thinking strategy. To make the this process work its magic, you must first immerse yourself for a substantial amount of time (several weeks or months) with a creative challenge that is really important and cognitively stimulating. This may be a specific scientific or technological challenge, or a broader personal challenge you’d love to tackle (such as what you really should do in your life other than working only for the money).


Once you feel you’ve worked exhaustively to find “the right answer”, stop all mental striving. “Sit on” the challenge and incubate on it. Focus on something else and allow your subconscious mind to breed out the right idea. Have courage to trust in the power of the incubation process — and all of a sudden, a breakthrough idea may appear in front of your eye. If it happens, you instantly know that “this is it”, and all that is left for you to do is to verify the solution and implement the idea.

Embrace other viewpoints

One of the most fascinating and distinguishing features of a true rooster is his unique shout. Roosters crow in the early morning to welcome the day, but they often crow on other occasions throughout the day as well.

Have you ever noticed how different cultures describe this sound? In my home country Germany, we hear and say “ki-keri-ki”. The Italians (chicchiricchi) and Spanish (quiquiriquí) hear a similar sound — unlike the French (Coceri-coc) and the Swedes (kuekeli-kue), as well as the Brits, Aussies, Kiwis and Americans (cock-a-doodle-do).

How about Asia? In Thailand, the rooster goes “eg-i-eg-eg”, while the Vietnamese describe the sound as “gà gáy vang ò ó o” and the Japanese as “ko-ke-kok-ko”. In China, we find even two rooster calls: “ko-ko-ko-ko” in Southern China and “o-o-o-o” in the rest of the country. And in the Philippines, I tracked down three different rooster shouts: “tik-ti-la-ok”, “tok-to-ga-ok”, and “top-sali-o”. Given so many different names for the same sound, we may wonder: Who’s right? They all are — or aren’t, depending on your point of view.

Inspiration: Flexibly shift your perspective. Instead of insisting on your point of view as the “absolute truth”, realize that on almost every issue, there are many alternative viewpoints. Mental flexibility and the ability to entertain other people’s viewpoints are a hallmark of a true creative mind, so become more flexible, open and emphatic in the Year of the Rooster.

How can Thinkergy serve you in the Year of the Rooster with our expertise in creativity and innovation? Contact us let us know more about your innovation needs to explore how we may help you.

© Dr. Detlef Reis 2017. 

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